Posts Tagged ‘book promotion’

VIP Author Talks w/Carolyn Howard-Johnson: “The ‘Frugalest’ Book Promotion”

Friday, September 17th, 2010
Carolyn Howard-JohnsonDo you want to save time and money? Ha, rhetorical question.
Carolyn Howard-Johnson is the “queen of  frugal” and the author of the “How to Do It Frugally” Series for Writers. And she’s our special guest on VIP Author Talks. You don’t want to miss this interview if you’re interested in learning how to increase your time and money efficiency!
In this class you will learn how to integrate your online promotion campaign to exponentially increase its power and how to do it frugally–and in less time!

We’ll discuss:
  • Using a Google calendar for easy integration of your event or speaking schedule
  • How cut your workload by recycling articles and blog posts
  • Feeding your online presence from one online entity to another
  • How to work your newsletter into this campaign
  • How to make blogging made fun, easy and fast
Have a question about a topic not listed above? Write it down now to ask during the live Q&A at the end of the teleclass. Mark your calendar right now to join us for this informative teleclass!

Topic: The “Frugalest” of Book Promotion: How to Integrate Efforts to Save Time and Give Your Marketing Campaign More Power

When: Wednesday, September 22, 2010

Time: 8:00pm Eastern Time (7pm Central, 6pm Mountain, 5pm Pacific).

How to Register:

VIP Authors Inner Circle Members: You are already registered. Log on to the Members-Only page for call-in details. The audio recording of the class will be posted to the members page within 24 hours after the event.

Non-Members: Not a member, but want to hear the class? You can pay for the class only.

Tuition for non-members: $14.95 (includes mp3 recording download). Call-in details for the class will be sent after purchase is made. You will also receive the mp3 audio recording after the class, in case you miss the call or want to review the material again.

Registration for this event is now closed. The audio recording of the teleclass is available for purchase on the VIP Author Talks Audio page. Review this and all VIP Author Talks programs here>>

Speaker Bio
Carolyn Howard-Johnson has been a journalist, marketer, retailer, and author of the hardest-of-all kinds of books to promote–fiction and poetry. She puts this nitty-gritty practical experience to work for you in her HowToDoItFrugally series of books–one for authors, the other for retailers. Learn more at www.howtodoitfrugally.com.

Win a F.ree Homepage Makeover on VIP Author Talks Tonight

Wednesday, August 25th, 2010
Tonight is VIP Author Talks with Beverly Bergman!

Here’s the scoop on the class tonight:

Topic: “Writing About Your Book: How to Be Visible, Relevant & Engaging”

Guest: Beverly Bergman, The Copywriting Queen
Date: Wednesday, August 25, 2010
Time: 8:00 to 9:00pm Eastern (7:00pm Central, 6:00pm Mountain, 5:00pm Pacific)

Live Q&A at end of call!

Don’t miss this golden opportunity to get the inside information on how
to create compelling copy to answer the question “What’s your book
about?” and use in all your marketing materials!
Plus…A Special Offer!

One lucky writer from the live call only will be chosen to receive
a free home page marketing copy makeover phone consultation
with
complimentary recorded mp3 recording of the call (does not include
any copywriting). You must be present on the call to be eligible
for this valuable prize.

Beverly will also be offering a F.REE copy of her press release
template to anyone who subscribes to her mailing list. You do not
need to be present on the call to receive the template or the free
reports and tips on her site.

If you cannot attend, email your question to me at
info@vipauthors.com and I will ask for you. The audio will be
emailed to you within 24 hours after the call.

How to Register for the Class:

VIP Authors Inner Circle Members: You are already registered. Log
on to the Members-Only page for call-in details. The audio
recording of the class will be posted to the members page within 24
hours after the event.

Non-Members: Not a member, but want to hear the class? You can pay
for the class only.

Tuition for non-members: $14.95 (includes mp3 recording download).
Call-in details for the class will be sent after purchase is made.
You will also receive the mp3 audio recording after the class, in
case you miss the call or want to review the material again.

Registration for this event is now closed. The audio recording of the teleclass is available for purchase on the VIP Author Talks Audio page. Review this and all VIP Author Talks programs here>>

Writing About Your Book and Yourself: How to Be Visible, Relevant and Engaging!

Wednesday, August 4th, 2010

VIP Author Talks with Beverly Bergman, The Queen of Copywriting

bev_close-up_webIs writing promotional copy about yourself and your book more intimidating than the entire process of writing the book in the first place? It is for many authors. But it doesn’t have to be! However, before you hit the bestseller’s list, you must be prepared to respond to the question: “What is your book about?” in a compelling and engaging way.

Join us for VIP Author Talks with Beverly Bergman, “The Queen of Copywriting,” as she shares expert secrets and tips about how to write marketing copy and press materials that make you visible, relevant and engaging.

During this class you’ll discover:

  • How to answer the question, “What is your book about?” in a compelling way.
  • How to craft copywriting messages about you that will attract your perfect audience/readers.
  • How and where to use the messages you develop in your marketing materials to engage more editors and agents and increase book sales!
  • How to create compelling, cohesive, branded language to use in headlines, blog posts, emails, website home pages, social media profiles, query letters, press releases, book covers, bios and more.

Have a question not listed above? Write it down now to ask during the live Q&A at the end of the teleclass.

Mark your calendar right now to join us for this informative teleclass!

Topic: Writing About Your Book & Yourself: How to Be Visible, Relevant & Engaging!

When: Wednesday, August 25, 2010

Time: 8:00pm Eastern Time (7pm Central, 6pm Mountain, 5pm Pacific).

How to Register:

VIP Authors Inner Circle Members: You are already registered. Log on to the Members-Only page for call-in details. The audio recording of the class will be posted to the members page within 24 hours after the event.

Non-Members: Not a member, but want to hear the class? You can pay for the class only.

Tuition for non-members: $14.95 (includes mp3 recording download). Call-in details for the class will be sent after purchase is made. You will also receive the mp3 audio recording after the class, in case you miss the call or want to review the material again.

Registration for this event is now closed. The audio recording of the teleclass is available for purchase on the VIP Author Talks Audio page. Review this and all VIP Author Talks programs here>>

Speaker Bio
Beverly Bergman, The Queen of Copywriting, is the owner of Copywriting For Coaches™ and Founder of the International Alliance of Female Copywriters. She is an award-winning copywriter with more than 20 years of copywriting experience. Beverly empowers coaches, authors and speakers by writing SEO marketing copy that converts prospective clients into enthusiastic buyers and turns your copy into gold.

VIP Author Talks with Joanna Penn: “How to use Web 2.0 to Write, Publish, Sell & Promote Your Book”

Tuesday, July 28th, 2009

Web 2.0 has transformed the internet and there are so many tools and strategiesjoanna_penn_web authors can use now to turbo-charge their writing, online sales and build their author platform.

Joanna Penn launched the free Author 2.0 Blueprint as a no-cost resource to help authors understand how the Internet has changed publishing, and how authors must change too if they are to be successful. You can download it here prior to the call.

If you are ready for a comprehensive plan to help you write, publish and sell your books online, don’t miss this VIP Author Talks with guest Joanna Penn!

During this teleclass, you will learn:

  • How publishing is changing and why it is a great time to be an author
  • What freemium is and how authors have the advantage over others on the Internet
  • How the Author 2.0 model works to bring people to your site
  • How to build your online platform
  • How your online brand is important for creating raving fans for your work
  • What specific tools and websites you can use right now so you can get started immediately

This class will give you tons of information that you can use right now to build your online platform!

Register now for:

Free Class*: “How to Use Web 2.0 to Write, Publish, Sell & Promote Your Book”

Date: Wednesday, August 26

Time: 8pm to 9m Eastern (7pm Central, 6pm Mountain, 5pm Pacific)

Download: Get your free Author 2.0 Blueprint before the call here>>

*The presentation will last one hour and is free to attend, but long distance charges may apply. Please note that anyone may call in and listen, but the audio recording will only be available to VIP Author Inner Circle members. If you are not yet a member and would like a recording of this call, find out more about all the benefits of VIP Author Inner Circle membership here>>>

VIP Author Talks with Pamela Bruner: Overcome Your Blocks to Sales & Presentation

Thursday, February 26th, 2009

pamelabruner_siteDo you have trouble talking effectively about your book? Does trying to sell or promote it feel ‘pushy’ to you?

On VIP Author’s talk, we’ll talk with Pamela Bruner, Business Success Coach. Pamela is an expert in helping people overcome blocks to presenting and sales. You’ll learn the keys to an effective presentation, and how to feel comfortable and authentic when promoting your book. Don’t miss the essential element for a writer’s success!

This is one conversation you don’t want to miss. Mark your calendar now for this free event*. Here’s how to get on the call:

What: VIP Author Talks with Guest Pamela Bruner

When: Wednesday, March 25, 2009, 8:00pm to 9:00pm Eastern (7:00pm Central, 6:00pm Mountain, 5:00pm Pacific)

Call-In Details: To get on the call, please dial 1 (218) 339-4600, and enter Access Code 992777# when prompted.

*The presentation will last one hour and is free to attend, but long distance charges may apply. Please note that anyone may call in and listen, but the audio recording will only be available to VIP Author Inner Circle members. If you are not yet a member and would like a recording of this call, find out more about all the benefits of VIP Author Inner Circle membership here>>>