Tips for promoting business books work for all genres
Sunday, January 25th, 2009A post I read today in Small Business Trends by guest blogger Yvonne DiVita gives the Top 10 Ways to Promote Your Business Book, but the advice can work for all genres. Many of the tips involve tapping into Internet resources such as Amazon, social networking, video trailers and virtual book tours. But DiVita also includes valuable tips you may not have considered including creative ways to use sponsorships, press releases and just plain “being remarkable.” If you’re working on your book promotion or marketing plan for 2009 (and why aren’t you, if you’re not), this article may help spark some life into the old formula of book signings, reviews and broadcast interviews.

Included with every program.