Here’s the scoop on the class tonight:

Topic: “Writing About Your Book: How to Be Visible, Relevant & Engaging”

Live Q&A at end of call!

If you cannot attend, email your question to me at
info@vipauthors.com and I will ask for you. The audio will be
emailed to you within 24 hours after the call.

VIP Authors Inner Circle Members: You are already registered. Log
on to the Members-Only page for call-in details. The audio
recording of the class will be posted to the members page within 24
hours after the event.

Non-Members: Not a member, but want to hear the class? You can pay
for the class only.

Tuition for non-members: $14.95 (includes mp3 recording download).
Call-in details for the class will be sent after purchase is made.
You will also receive the mp3 audio recording after the class, in
case you miss the call or want to review the material again.

Registration for this event is now closed. The audio recording of the teleclass is available for purchase on the VIP Author Talks Audio page. Review this and all VIP Author Talks programs here>>

VIP Author Talks with Beverly Bergman, The Queen of Copywriting

Is writing promotional copy about yourself and your book more intimidating than the entire process of writing the book in the first place? It is for many authors. But it doesn’t have to be! However, before you hit the bestseller’s list, you must be prepared to respond to the question: “What is your book about?” in a compelling and engaging way.

Join us for VIP Author Talks with Beverly Bergman, “The Queen of Copywriting,” as she shares expert secrets and tips about how to write marketing copy and press materials that make you visible, relevant and engaging.

During this class you’ll discover:

• How to answer the question, “What is your book about?” in a compelling way.
• How to craft copywriting messages about you that will attract your perfect audience/readers.
• How and where to use the messages you develop in your marketing materials to engage more editors and agents and increase book sales!
• How to create compelling, cohesive, branded language to use in headlines, blog posts, emails, website home pages, social media profiles, query letters, press releases, book covers, bios and more.

Have a question not listed above? Write it down now to ask during the live Q&A at the end of the teleclass.

Mark your calendar right now to join us for this informative teleclass!

Topic: Writing About Your Book & Yourself: How to Be Visible, Relevant & Engaging!

When: Wednesday, August 25, 2010

Time: 8:00pm Eastern Time (7pm Central, 6pm Mountain, 5pm Pacific).

How to Register:

VIP Authors Inner Circle Members: You are already registered. Log on to the Members-Only page for call-in details. The audio recording of the class will be posted to the members page within 24 hours after the event.

Non-Members: Not a member, but want to hear the class? You can pay for the class only.

Tuition for non-members: $14.95 (includes mp3 recording download). Call-in details for the class will be sent after purchase is made. You will also receive the mp3 audio recording after the class, in case you miss the call or want to review the material again.

Registration for this event is now closed. The audio recording of the teleclass is available for purchase on the VIP Author Talks Audio page. Review this and all VIP Author Talks programs here>>

Speaker Bio
Beverly Bergman, The Queen of Copywriting, is the owner of Copywriting For Coaches™ and Founder of the International Alliance of Female Copywriters. She is an award-winning copywriter with more than 20 years of copywriting experience. Beverly empowers coaches, authors and speakers by writing SEO marketing copy that converts prospective clients into enthusiastic buyers and turns your copy into gold.

Do you think the only way to become  a celebrity is to be a rock star, TV personality or have a Hollywood mega box-office hit? Think again!

Over the last decade, a new kind of celebrity has emerged—the expert celebrity. These are people who are absolutely at the top of their professions, and they find a way to use the media to offer their expertise to their audiences.

Join us when VIP Author Talks hosts guest Marsha Friedman, owner of EMSI, a public relations firm, and author of Celebritize Yourself. Marsha will reveal how authors can follow in the footsteps of celebrity experts such as Martha Stewart, Bob Vila, Suze Orman and Rachel Ray.

During this teleclass, you will learn:

• Why becoming an expert celebrity is an effective strategy for authors
• The qualifications or background necessary to become an expert celebrity
• The first step to gaining expert celebrity
• The 5 questions you must ask yourself before putting pen to paper

Have a question on a topic not listed? Write it down now for the live Q&A at the end of the call.

Mark your calendar right now to join us for this informative teleclass!

Topic: Celebritize Yourself!

When: Wednesday, March 24, 2010

Time: 8:00pm Eastern Time (7pm Central, 6pm Mountain, 5pm Pacific).

Registration for this event is now closed. The audio recording of the teleclass is available for purchase on the VIP Author Talks Audio page. To review this and all VIP Author Talks programs click here>>

Speaker Bio:

Marsha Friedman doesn’t like sitting still. As a prominent business woman, she has run her pay for performance public relations firm successfully through prosperity and adversity, ironically having one of her best revenue years in the midst of the 2009 recession. As a publicity expert, she recently debuted her new book, Celebritize Yourself, and began a national media tour.

Web 2.0 has transformed the internet and there are so many tools and strategies authors can use now to turbo-charge their writing, online sales and build their author platform.

Joanna Penn launched the free Author 2.0 Blueprint as a no-cost resource to help authors understand how the Internet has changed publishing, and how authors must change too if they are to be successful. You can download it here prior to the call.

If you are ready for a comprehensive plan to help you write, publish and sell your books online, don’t miss this VIP Author Talks with guest Joanna Penn!

During this teleclass, you will learn:

• How publishing is changing and why it is a great time to be an author
• What freemium is and how authors have the advantage over others on the Internet
• How the Author 2.0 model works to bring people to your site
• How to build your online platform
• How your online brand is important for creating raving fans for your work
• What specific tools and websites you can use right now so you can get started immediately

This class will give you tons of information that you can use right now to build your online platform!

Register now for:

Free Class*: “How to Use Web 2.0 to Write, Publish, Sell & Promote Your Book”

Date: Wednesday, August 26

Time: 8pm to 9m Eastern (7pm Central, 6pm Mountain, 5pm Pacific)

Download: Get your free Author 2.0 Blueprint before the call here>>

*The presentation will last one hour and is free to attend, but long distance charges may apply. Please note that anyone may call in and listen, but the audio recording will only be available to VIP Author Inner Circle members. If you are not yet a member and would like a recording of this call, find out more about all the benefits of VIP Author Inner Circle membership here>>>

What’s in a name? “A rose by any other name would smell as sweet,” wrote the bard William Shakespeare. However, when applied to the name of your book–your book title–suddenly a name becomes very important. The title you select for your book, website and blog, back-end materials such as seminars, workshops, and headlines for press releases and other marketing material can be a make-or-break success factor

No matter what stage of the writing process you are in, you don’t want to miss the next VIP Author Talks when guest Roger C. Parker presents, “Choosing the Right Title: 10 Questions to Ask Yourself Before Committing to a Book Title.”

Roger is the “32 Million Dollar Author” whose 38 books have sold 1.6 million copies around the world. His books include the original “Microsoft Office for Window for Dummies” and “Looking Good in Print: A Guide to Basic Design for Desktop Publishing,” praised by the New York Times as, “The one book to buy when you’re buying only one.”

In this presentation, you will learn:

• Why titles are so important
• 10 essentials of a successful title
• Why titles alone are not enough to ensure success
• Tips for researching the competition online
• 10 questions to ask yourself when reviewing your final title choices
• How to find help at the last minute
• How to adapt your title into a winning URL if your first choice is taken
• How the title resonates through marketing and back-end products

PLUS: Roger will also share:

• How he got his first book contract
• What he learned from his first big success
• What’s changed and what hasn’t

This is a don’t-miss event for anyone writing anything! Mark your calendar now for this free event*. Here’s how to get on the call:

What: VIP Author Talks with Guest Roger C Parker

Topic: Choosing the Right Title: 10 Questions to Ask Yourself Before Committing to a Book Title

When: Wednesday, May 27, 2009, 8:00pm to 9:00pm Eastern (7:00pm Central, 6:00pm Mountain, 5:00pm Pacific)

Call-In Details: To get on the call, please dial 1 (218) 339-4600, and enter Access Code 992777# when prompted.

*The presentation will last one hour and is free to attend, but long distance charges may apply. Please note that anyone may call in and listen, but the audio recording will only be available to VIP Author Inner Circle members. If you are not yet a member and would like a recording of this call, find out more about all the benefits of VIP Author Inner Circle membership here>>>

Do you have trouble talking effectively about your book? Does trying to sell or promote it feel ‘pushy’ to you?

On VIP Author’s talk, we’ll talk with Pamela Bruner, Business Success Coach. Pamela is an expert in helping people overcome blocks to presenting and sales. You’ll learn the keys to an effective presentation, and how to feel comfortable and authentic when promoting your book. Don’t miss the essential element for a writer’s success!

This is one conversation you don’t want to miss. Mark your calendar now for this free event*. Here’s how to get on the call:

What: VIP Author Talks with Guest Pamela Bruner

When: Wednesday, March 25, 2009, 8:00pm to 9:00pm Eastern (7:00pm Central, 6:00pm Mountain, 5:00pm Pacific)

Call-In Details: To get on the call, please dial 1 (218) 339-4600, and enter Access Code 992777# when prompted.

*The presentation will last one hour and is free to attend, but long distance charges may apply. Please note that anyone may call in and listen, but the audio recording will only be available to VIP Author Inner Circle members. If you are not yet a member and would like a recording of this call, find out more about all the benefits of VIP Author Inner Circle membership here>>>